Job Title: Brand Manager
Reports to: Director of Brand Management
Number of Direct Reports: NA
Key Internal Partners: Sales, Supply Chain, Innovation, CMI, and Finance
Key External Partners: PR, Advertising and Media Agencies
Location: New York, NY
Materne North America (MNA), a wholly-owned subsidiary of MOM Group located in France, is a highly successful, fast-growing, and innovative company known for helping squeeZ goodness into the daily lives of kids across the US. In fact, you probably know us as GoGo squeeZ: http://www.gogosqueez.com/. We’ve been in operation for 7 years in the US and have reached over $200 million in sales.
GoGo squeeZ is a leader in healthy, all-natural, gluten free, 100% fruit snacks. Our applesauce pouches are packed with goodness and with their convenient packaging design can be enjoyed wherever kids go! In 2016, Materne North America launched our most significant innovation since the introduction of applesauce in a pouch. Now, US families can enjoy yogurt that is, “so cool, it doesn’t have to be cold,” or in other words, a scrumptious, natural yogurt snack with no preservatives and no fridge needed!
Our applesauce products are produced locally in the USA, and our dairy products are imported from France.
MNA has 500+ employees spread across New York City (US headquarters) and two production sites in Traverse City, MI and Nampa, ID. We are committed to offering our customers across the US, Canada, and Mexico high-quality, squeeZable, pouches that are fun to eat by leveraging our unique patented manufacturing technology.
The GoGo squeeZ pouches can be found in over 9,000 stores across the US including Fairway, Giant, Harris Teeter, Publix, Target, Walmart, and likely, your local grocery store.
We are committed to providing healthy snacking and nutrition education to parents and kids, so we are proud to support Action for Healthy Kids (AFHK), a nonprofit that works to create healthier schools nationwide.
Join the GoGo team, and help us drive our mission to make on-the-go snacking healthy and fun!
We are a team of passionate, values-driven professionals, and we would love to have you on board to help us achieve our shared dreams!
The Brand Manager supports the GoGo squeeZ YogurtZ promise: “So Cool, it doesn’t have to be Cold” and our brand Purpose: “Making kids and families a little healthier and happier every day!” We’re looking for a motivated candidate who thrives in a fast-paced environment, enjoys managing a diverse set of responsibilities, and takes pride in driving results and making an immediate impact. This role is an integral part of the Marketing Team, working to develop and implement marketing plans as well as manage new product launches to increase awareness & trial. The Brand Manager is responsible for driving sales and profit as well as market share.
Job Responsibilities & Tasks:
Key Performance Indicator (KPI):
Market share, Sales, EBITDA
PHYSICAL & TRAVEL REQUIREMENTS
Materne, North America offers a competitive compensation package and a comprehensive benefit package that includes: Medical, Dental & Vision Plans, Life Insurance, including eligible spouses, domestic partners & children; Retirement & Savings Plans, Paid Vacation and Holidays.
Materne, North America is an equal opportunity employer. We value a culture of inclusion and diversity within our workforce. We are committed to maintaining a workplace free from prohibited employment conduct, including discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any other legally protected status in accordance with applicable federal, state and local laws.
Employment is subject to verification of pre-employment drug-screening results and background investigation.